Customer Experience

Episode 1: How to gain buy-in for new software solutions

Learn how Balise Lexus in Springfield gains staff buy-in for new software solutions in their service department, fostering collaboration and trust to better serve customers.


How can a dealership service department get staff “buy-in” for new software solutions? At Balise Lexus in Springfield, Massachusetts, there’s a collaborative spirit that brings together service managers, service advisors, and technicians to build trust and service customers effectively.


In this segment, our reporter Suzanne Rogers visits Belize Lexus in West Springfield, Massachusetts, to uncover the secrets behind their outstanding service department. Meet Paul Soa, the service director, who has implemented innovative video multi-point inspections, transforming customer experience and building stronger relationships.

Discover how Belize Lexus technicians collaborate to create high-quality videos, providing transparency and efficiency that leave customers in awe. Learn how this approach not only enhances customer satisfaction but also drives repeat business, with guests requesting specific technicians based on their video interactions.

Join us to see why world-class performance extends beyond vehicles to delivering an exceptional service experience at every touchpoint.

Watch now to explore the inspiring success story of Belize Lexus!

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